Client :
Nike
PROJECT
Airmax 720
Overview
The elements that make up this iconic shoe are pulled apart and mashed into various 2D and 3D shapes. CG Simulations with added motion graphics composited for the launch at Shelflife, the infamous sneaker shop in Cape Town.
DEVELOPMENT
Team
Breakdown
Client | Nike |
Agency | Shelflife |
Animation Director | PJ Offner |
Executive Producer | Caron Sandler |
Creative Director | PJ Offner |
Illustration | PJ Offner Arnu Van Der Westhuizen |
Lead Compositor | Pieter Jordaan |
3D Team lead & lead lighting artist | Alex Rymil Matt Lindebaum |
Modeling, texturing & lighting | Alex Rymil Matt Lindebaum |
Pre-vis & animation lead | Alex Rymil Matt Lindebaum |
3D Modellor | Alex Rymil Matt Lindebaum |
2D Animation | Pieter Jordaan |